February 5, 2020 at 12:22 PM

A Few of Our 'Favorite' Things

How is it February already?

January just flew right on by here at Slickstream, with well over 100 new websites signing up for our Engagement Suite and a whole heap of new records broken. One of those records was for total favorites (over 5,000,000 in a single month!), and to celebrate we decided to take a closer look at the content that visitors loved so much.

So without further ado, here are some of our 'favorite' things from January:

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January 13, 2020 at 4:05 PM

January 2020 Engagement Suite Updates

We went live today with a big update to the Slickstream Engagement Suite that includes a lot of improvements to our infrastructure, along with a number of features that we hope you and your visitors will enjoy.

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January 2, 2020 at 2:50 PM

A December to Remember: 100 Million Pageviews

What a year.

Slickstream started 2019 as a fledgling startup serving a handful of food blogs, and closed it with our biggest month ever: 100,000,000 pageviews in December alone.

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December 18, 2019 at 2:53 PM

Introducing Self-Serve Site Configuration

Part of Slickstream's "secret sauce" is our ability to integrate our engagement suite into websites without anything more than an embed code added by the publisher. We handle the work so that our features get added into the site beautifully and seamlessly.

Until now, though, if a publisher wants changes to the configuration of engagement suite widgets on their site, they would need to contact us. For example, if the publisher decided that they wanted to switch to a "grid layout" for their search results, we would need to make that change for them.

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December 10, 2019 at 11:47 AM

Want to Increase Revenue? Focus on Activity

Slickstream publishers sometimes ask me why we use "activity time" as one of our key engagement metrics. The answer is easy. It is directly correlated to revenue -- and everyone wants to know how they can increase revenue.

First, let me explain what I mean by "activity time". This is the active time that a viewer spends on your site. Don't confuse this with session duration. That is a metric that you'll see in Google Analytics. But for a variety of reasons, it is a very poor measure of engagement. (Just think about someone who opens one of your pages and then goes out to lunch while leaving that page open in their browser.)

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December 5, 2019 at 8:30 AM

Bounce Rate Doesn't Mean What You Think it Means

People for a long time have talked about "bounces" when referring to website analytics. As experts in engagement, we believe that the way it has been commonly defined leads to a lot of confusion and misunderstanding. So let's clear this up.  You'll see in a minute why this is relevant to your site revenue.

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December 3, 2019 at 7:09 PM

Podcast: Slickstream CEO Talks Engagement and More

Slickstream CEO Kingston Duffie was featured on Tuesday by our friends at Food Blogger Pro in their weekly podcast.

In a wide ranging interview with Bjork Ostrom, Kingston discusses the importance of on-site engagement, the lessons he's learned from his past companies, and why he's so excited about Slickstream.

You can listen to the whole thing here, but we also want to share some of our favorite excerpts:

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December 2, 2019 at 5:59 PM

Slickstream Surpasses 50 Million Monthly Pageviews

November was a record month here at Slickstream, and we wanted to share a few major milestones we hit along the way.

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November 26, 2019 at 3:22 PM

Slickstream Featured in Eats Index

While the Slickstream Engagement Suite works on just about any site, there's one group of publishers that have taken to us faster than the rest: food bloggers.

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November 19, 2019 at 6:17 PM

Analytics Gets an Overhaul

Here at Slickstream, we offer you a lot of options to increase your on-site engagement. Our search, discovery, and engagement tools are designed to blend seamlessly with your website, and to help users intuitively find more of your content. But how can you tell if they're working?

That's where our analytics come in. Up until this point, these analytics have been kept in beta while we identified what was useful, what wasn't, and how best to display everything. As of today, we're excited to announce that they're ready for a full release!

Here's what's new:

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