If there's one question we get all the time from our customers, it's "How is Slickstream going to affect my site speed?"
Frankly, it's an excellent question. I don't have to tell you how important site speed is to publishers — it has a huge impact on both advertising revenue and visitor satisfaction.
So we decided to dive into the numbers on what actually happens when you add the Slickstream Engagement Suite to your website. I'll get to that below, but first it's important to explain how we work and what the most important metrics to focus on are.