How Covid-19 Has Affected Food Blogging
The food blogging business has not been immune to the effects of Covid-19. We heard many of our customers tell us about how advertising rates had dropped. And we were well aware that traffic levels to these websites grew significantly during the crisis.
Because of our rather unique position, we were able to put numbers to these stories. Sure enough, traffic levels have almost doubled during the crisis, while advertising rates fell to about half of their usual levels, although rates have been recovering recently.