News and Updates

We're in the process of updating all sites with our latest release.

As usual, if you haven't already seen these changes, you should be seeing them sometime in the next few days as we roll them out to all sites.

The food blogging business has not been immune to the effects of Covid-19. We heard many of our customers tell us about how advertising rates had dropped. And we were well aware that traffic levels to these websites grew significantly during the crisis.

Because of our rather unique position, we were able to put numbers to these stories. Sure enough, traffic levels have almost doubled during the crisis, while advertising rates fell to about half of their usual levels, although rates have been recovering recently.

The success of our publishers is the most important thing for us at Slickstream. When they're happy, we're happy, and that's the principle that drives all of our decisions on the Engagement Suite (and everything we do).

But to understand how we can improve, it's important we understand exactly the impact we're currently having. To that end, we periodically do voluntary A/B testing with certain high-traffic sites, which allows us to isolate our net effect over time (see our Case Study with Pinch of Yum).

Most recently, Dr. Urvashi Pitre from TwoSleevers.com was kind enough to share the results from her recent Slickstream test. The findings are really exciting, and we'll dive in below!

We are releasing a minor update today to address a few important issues that have come to our attention.

We've been listening to ideas coming from our publishers. We're happy to announce a few more additions to our Engagement Suite.

We've just gone live with some improvements to Slickstream:

We know that page speed is essential to high engagement. We have always worked hard to make sure that when Slickstream is added to your site, we have the minimum possible impact on page load times and performance.

We've added a cool new feature for Recipe sites: the ability to search for posts based on the ingredients in the recipe.

The Slickstream Engagement Suite just got even better. We've rolled out several upgrades to search, email integration, multi-language support and more. Read on below to see what we changed:

One of Slickstream's key features is site-search. Visitors to your site will stay longer if they can quickly and easily find exactly what they're looking for. So we're always looking for ways to make search faster and better.

In our new release, you will notice a change in the experience. When you type in a search query, you may see category cards showing up above the search results. These category cards replace the filter buttons that used to appear below the search bar.